Bruker Corporation

Content Marketing Manager

Job Locations US-MO-St. Louis
Posted Date 2 weeks ago(3/16/2023 12:10 PM)
Req. #
2023-14013
# of Openings
1
Position Type
Employee
Full Time/Part Time
Full Time

Overview

Canopy Biosciences, a Bruker Company, is seeking an innovative and motivated self-starter who enjoys working in a fast-paced start-up environment to join our Marketing team. As Content Marketing Manager, you will be responsible for developing and implementing the content strategy for scientific B2B audiences. You will plan, create, and deliver highly technical content across various marketing channels using effective editorial, writing, and storytelling skills.

Responsibilities

  • Develop and execute an effective content marketing strategy that supports critical business objectives.
  • Research, write, and lay out compelling stories from existing scientific data sets and publications.
  • Develop content with consistent messaging across various channels including white papers, application notes, posters, brochures, presentations, emails, blog posts, and web articles.
  • Collaborate with internal stakeholders to identify content needs serving customer education, SEO, and lead generation, ensuring technical accuracy and readability.
  • Partner with Digital Marketing to perform content audits and make data driven decisions for SEO optimization, keyword research, and content strategy implementation.
  • Efficiently communicate with cross-functional team members to align goals, maintain editorial calendar, and meet deadlines.
  • Research and analyze competitor content strategies.
  • Identify pipeline of topics that ensures content is continuously relevant and engaging.
  • Effectively apply company style guidelines to ensure the integrity of the brand.

Qualifications

  • PhD in Biology, Molecular Biology, or related field
  • Expertise in Oncology, Immunology, and/or Neuroscience
  • Ability to craft compelling content from complex data sets.
  • Strong writing skills with close attention to detail.
  • Demonstrated ability to define, lead, and execute multiple complex projects with competing priorities.
  • Solid communicator capable of working with various stakeholders.
  • Strong planning, organization, and project management skills.
  • Proficiency in SEO, WordPress, Hubspot, Google Analytics, and/or Adobe Creative Suite is preferred.

Bruker Corporation offers a comprehensive and competitive benefits package including medical, dental, 401(k), paid vacation, holidays, and tuition assistance (as applicable).

 

Bruker is a federal contractor and subject to Executive Order 14042.  Under Executive Order 14042, all employees must be fully vaccinated against COVID-19 (with limited exceptions for those employees who are unable to be vaccinated due to a medical condition or a sincerely held religious belief).  You will need to provide proof of vaccination by submitting a copy of your CDC COVID-19 Vaccination Record Card to Bruker, or obtain a religious or medical exemption, as a condition of employment.

 

Bruker is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, national origin, disability, veteran status, and other protected characteristics.

 

Certain positions at Bruker require compliance with export control laws and as a result, all interviewed candidates for all positions will be screened pre-interview to determine their eligibility in light of export control restrictions.  

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